Ron Marcus, MBA

Ron Marcus, MBA

San Diego Metropolitan Area
2K followers 500+ connections

About

I’m an experienced brander, storyteller, marketer, content producer, and team leader. I…

Services

Articles by Ron

  • For Nonprofits: The 20-Second “Why” Test

    Tick-tock. You’ve just sat down across from a major donor, a community partner, a potential board member, or perhaps a…

  • Stop Guessing What Your Customers Want. Instead, Show Them Some L.O.V.E.

    Many marketers struggle with the same problem: they’re so focused on what they want to say that they forget to think…

  • Why I Nonprofit, Part 2

    In the mid-1990s, I decided it was time for me to volunteer for something. But what? Since I enjoyed engaging with…

  • The Simple Template for a Winning Brand

    By Ron Marcus November 6, 2025 OK, first. Why brand? In a competitive market, brand is THE way you break through the…

  • Branding vs. Brand

    Today I’d like to demystify the difference between BRANDING and BRAND. They are not the same thing.

  • Remove Friction for Your Prospects.

    Get More Conversions on Your Landing Pages. A representative of a nonprofit recently asked why lots of people were…

    2 Comments
  • "Do not suggest changing the logo."

    Back in 2007, my then agency, Shindy Media, was invited by the VP of Sales and Marketing of a San Diego…

    1 Comment
  • Why "Ikigai" is Good for Your Organization

    I originally contributed the following article to the ABA's Law Practice Today online publication back in March 2021…

    1 Comment
  • AI for Copywriting: Great for the First Mile and the Last Mile

    I keep hearing a refrain that is all too familiar now: “I had ChatGPT write it for me. What do you think?” ChatGPT is…

    2 Comments
  • Email: Can't live with it, can't live without it.

    What did we ever do before email? Well, here's what we didn't do. We didn't waste time responding to countless…

    1 Comment

Activity

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Experience

Education

Volunteer Experience

  • Vice President of Communications

    San Diegans for Gun Violence Prevention

    - Present 8 years 6 months

    Civil Rights and Social Action

    San Diegans for Gun Violence Prevention (SD4GVP) is an all-volunteer coalition of citizens and organizations in the San Diego region and beyond dedicated to ending gun violence in the U.S. We do this through legislative advocacy, public education, and intervention strategies in high-risk communities. I serve with an amazing team of dedicated, talented volunteers who have been tirelessly working to end gun violence. Website: https://sd4gvp.org

    I have served on the executive team of this…

    San Diegans for Gun Violence Prevention (SD4GVP) is an all-volunteer coalition of citizens and organizations in the San Diego region and beyond dedicated to ending gun violence in the U.S. We do this through legislative advocacy, public education, and intervention strategies in high-risk communities. I serve with an amazing team of dedicated, talented volunteers who have been tirelessly working to end gun violence. Website: https://sd4gvp.org

    I have served on the executive team of this all-volunteer, grassroots 501(c)(4) since our founding. I also co-manage communications and PR and serve as media spokesperson for the organization.

  • AMA San Diego Graphic

    VP of Marketing, board member

    AMA San Diego

    - 1 year 1 month

    Education

    • Ran email campaigns, social media, and analytics for AMA monthly and annual events
    • Managed the transition and setup of a new email marketing platform
    • Updated a 10-year-old website with an all-new design/build in WordPress

  • Marketing Support

    Partnerships With Industry

    - 7 months

    Social Services

    I assist with various aspects of strategic and tactical marketing plans and actions, from brand strategy to social media and content marketing. It is a privilege to support PWI's mission of placing people with disabilities in meaningful jobs.

    Website: http://www.pwiworks.org/

  • Education Chair

    San Diego Direct Marketing Association (SDDMA)

    - 1 year

    Board participation, planning, branding, videography, student outreach.

  • Mama's Kitchen Graphic

    Volunteer delivery driver, part time videographer

    Mama's Kitchen

    - 5 years 11 months

    Social Services

    Mama's Kitchen delivers three nutritional meals a day, seven days a week at no charge to men, women and children living with AIDS or cancer. Additionally, Mama's Kitchen provides pantry services (Mama's Pantry) to people affected by AIDS. Through these services, we are able to provide food, compassion and hope to over 1,300 people annually living throughout San Diego County.

    • Delivered groceries and meals prepared by Mama's Kitchen to its clients once a week for five years
    • Produced…

    Mama's Kitchen delivers three nutritional meals a day, seven days a week at no charge to men, women and children living with AIDS or cancer. Additionally, Mama's Kitchen provides pantry services (Mama's Pantry) to people affected by AIDS. Through these services, we are able to provide food, compassion and hope to over 1,300 people annually living throughout San Diego County.

    • Delivered groceries and meals prepared by Mama's Kitchen to its clients once a week for five years
    • Produced videos promoting it's 20th anniversary, Pie-a-Thon fundraiser, and Mama's Day event.

  • North County Philanthropy Council (NCPC) Graphic

    Board Member, Marketing Committee Chair

    North County Philanthropy Council (NCPC)

    - Present 1 year 5 months

    Social Services

    I am honored to serve with this group of like-minded, highly experienced, and creative leaders united in helping San Diego County nonprofits grow their social impact. Contributions include:

    • Co-develop strategy and communications for large annual programs, including the Impact Leadership Accelerator 
and San Diego Gives.
    • Provide strategic brand and marketing counsel to the board and committees.
    • Chair, Marketing Committee

Publications

  • How to be a marketing automation rock star.

Languages

  • Spanish – basic level

    -

Organizations

  • San Diego Direct Marketing Association (SDDMA)

    Education Chair

    - Present

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