Paul Buss

America’s Best Network plus T-Satellite already gives T-Mobile customers unmatched coverage. But businesses need more.    That’s why we built SuperMobile — exclusively for T-Mobile For Business customers:  ✔️ The first nationwide network slice, adapting in real time for lower latency and consistently fast 5G speeds.  ✔️ Built-in security with enhanced encryption, advanced device authentication, and unique privacy protections.  ✔️Access to T-Satellite, the largest satellite-to-mobile network in the U.S.    In today’s world, wireless connectivity isn't optional — it's essential. With SuperMobile, businesses can operate at any scale, from virtually any location in the U.S. https://lnkd.in/giWu9_Yd

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🚨 Q2 Post-Mortem: Wireless Wars Escalate 🚨 Winners are everywhere—T-Mobile, Charter, Comcast—and yet, there’s an uncomfortable truth no one wants to say out loud: If everyone’s winning… who’s really losing? 🧠 The reality is this: the U.S. wireless industry is now a bundled battleground, and while quarterly net adds and revenue headlines are strong, underneath lies a brewing channel war that will define the next 4 quarters. 📉 The Losers (so far): • Verizon – Losing wholesale partners (Charter, Comcast, Cox), under pressure in consumer and small business. • AT&T – Lacks a cable MVNO play. Falling behind on 5G broadband bundling. • Standalone MVNOs – Squeezed by cable + MNO consolidation. • Retailers – Caught in the middle of reduced upgrade rates, trade-in pressure, and shrinking attach margins. 📈 The Winners (for now): • T-Mobile – Now the network behind the nation’s fastest-growing ISPs (Charter + Comcast). • Charter/Comcast – Superbundle dominance: broadband + mobile + Wi-Fi + streaming = stickier, smarter households. • Consumers – Price-sensitive buyers win in the short-term, but how long can it last? 🔮 The Next 4 Quarters? • Cable will capture + consolidate MVNO power. • Device lifecycle management will become the next warfront (certified devices, embedded protection, AppleCare+). • AI will drive personalization across protection, upsell, and retention. • Verizon and AT&T will need bold pivots—alliances, acquisitions, or innovation. The Superbundle is the killer app. But 1+1 isn’t 2—it’s margin pressure, complex ops, and channel tension. 💬 If you're in wireless, broadband, or embedded insurance, now is the time to rethink channel strategy, tech stack, and lifecycle economics. Let’s talk. #WirelessWars #MVNO #Superbundle #Q2Earnings #DeviceProtection #BrandCertified #5G #AI #Telecom #TMobile #Verizon #ATT #Charter #Comcast #GTM

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