“David's outgoing personality enabled him to integrate quickly into our marketing team and contribute in several product categories. He provided support to my team in digital frames, and helped us define the portfolio and position it vs the competition. He is a creative thinker with many ideas for features and go-to-market opportunities.”
About
Skilled leader with expertise in: Product Leadership, New Product Planning and…
Activity
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Huge kudos to the IAS team! 🎉 Excited to see our audio capabilities evolve with episode-level pre-bid optimization, giving advertisers greater…
Huge kudos to the IAS team! 🎉 Excited to see our audio capabilities evolve with episode-level pre-bid optimization, giving advertisers greater…
Liked by David Berman
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ID5.io + Unity = reach 2.5b players on mobile apps worldwide! Mobile gaming is a massive trend and this partnership unlocks a huge captive audience…
ID5.io + Unity = reach 2.5b players on mobile apps worldwide! Mobile gaming is a massive trend and this partnership unlocks a huge captive audience…
Liked by David Berman
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I am honored to be joining The Trade Desk as Senior Director of Product Management responsible for Marketplace Quality, reuniting with Mike…
I am honored to be joining The Trade Desk as Senior Director of Product Management responsible for Marketplace Quality, reuniting with Mike…
Liked by David Berman
Experience
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Education
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Rochester Institute of Technology
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Saunders College of Business - Accelerated program - Degree granted August 2009
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Courses
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Advanced Marketing Management
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Advanced Strategy and Policy
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Advanced marketing research and analysis
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Integrated Marketing Communications
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New Product Commercialization
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Organizational Behavior
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Recommendations received
4 people have recommended David
Join now to viewMore activity by David
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Some exciting news from the consumer revenue and growth team today. We announced the launch of Forbes Wine, a new content vertical, wine club and…
Some exciting news from the consumer revenue and growth team today. We announced the launch of Forbes Wine, a new content vertical, wine club and…
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We’re hiring on my team at Fox! If you’re excited about working at the intersection of data, partnerships, and innovation, please reach out to me and…
We’re hiring on my team at Fox! If you’re excited about working at the intersection of data, partnerships, and innovation, please reach out to me and…
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I’m incredibly proud of the work our teams at Integral Ad Science have done on the Audience-Enhanced Targeting (AET) product. For a long time, AdTech…
I’m incredibly proud of the work our teams at Integral Ad Science have done on the Audience-Enhanced Targeting (AET) product. For a long time, AdTech…
Liked by David Berman
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Launching a programmatic high impact marketplace is never easy and that's why current incumbents doing skins, interscrollers, adhesions etc have…
Launching a programmatic high impact marketplace is never easy and that's why current incumbents doing skins, interscrollers, adhesions etc have…
Liked by David Berman
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Thank you to Chief for inviting me to your HQ in New York to deliver a seminar on navigating AI decision making! Convening a room full of women…
Thank you to Chief for inviting me to your HQ in New York to deliver a seminar on navigating AI decision making! Convening a room full of women…
Liked by David Berman
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Today marks the beginning of a new chapter for me, as VP of Sales at Optable. Andrew Dumas Vlad Stesin Bosko Milekic Patrick Viau thank you all…
Today marks the beginning of a new chapter for me, as VP of Sales at Optable. Andrew Dumas Vlad Stesin Bosko Milekic Patrick Viau thank you all…
Liked by David Berman
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Excited to be in New York this fall! I'll be attending Programmatic IO and Advertising Week, diving deep into the latest trends in programmatic, data…
Excited to be in New York this fall! I'll be attending Programmatic IO and Advertising Week, diving deep into the latest trends in programmatic, data…
Liked by David Berman
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I'm delighted to have started a new role as VP of Scaled Insights at Integral Ad Science a few weeks ago. I am finding the work, people and culture…
I'm delighted to have started a new role as VP of Scaled Insights at Integral Ad Science a few weeks ago. I am finding the work, people and culture…
Liked by David Berman
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Rolling out amazing AI based contextual product in Eskimi. Initial client feedback is "The best one we've seen so far". Inviting clients and…
Rolling out amazing AI based contextual product in Eskimi. Initial client feedback is "The best one we've seen so far". Inviting clients and…
Liked by David Berman
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Concept Services
Most personas live in slide decks; not your pipeline. The result? Misaligned messaging, wasted sales effort, and lost revenue. It's time to evolve beyond static profiles. Combining dynamic personas with data-driven lead scoring gives you the full picture: who your buyer is and when they're ready. That's how you boost conversion and shorten sales cycles. Stop chasing noise. Start prioritizing real buyers. 👉 https://hubs.ly/Q03VdjqZ0 #LeadScoring #PersonaStrategy #RevenueGrowth
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Proponent
Dashboards tell you what buyers did. Behavior tells you why they did it. Tone shifts. Repeated questions. Hesitation. Momentum cues. AI now quantifies these moments — giving PMMs clarity we’ve never had before. Not intuition. Not anecdotal notes. Actual evidence. PMMs who turn conversations into insight will build GTM strategy with a level of accuracy competitors simply can’t match. Full breakdown in our latest blog ↓ https://lnkd.in/g579Pwif #ProductMarketing #GTM #AIForGTM
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eC Lead By eConnecion
If your martech stack still treats data as an afterthought, you're building on sand. Two trends are rewriting the playbook: autonomous AI agents orchestrating campaigns end-to-end, and cookieless personalization powered by unified first‑party identity. I’m seeing brands shift budget to agent-driven optimization as platforms roll out privacy-first alternatives. Why it matters: faster, scalable relevance and far less tech debt—future winners will be those who master data governance and automation. Soon campaigns won't be run—they'll be governed. What’s your take?
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Tim Matthews
AdExchanger covered the growing gap between retail media measurement and in-store behavioral reality. Adoption isn’t a feature problem it’s a clarity problem. Customers don’t experience “AI.” They experience confusion or simplicity. If in-store systems require explanation, adoption lags. If interaction is intuitive, behavior changes naturally. Technology works when it disappears into the workflow. https://lnkd.in/emph8_Un
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