Brad Melancon
Metairie, Louisiana, United States
851 followers
500+ connections
851 followers
500+ connections
About
Experienced Account Executive with a demonstrated history of working in the marketing and…
Activity
851 followers
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Brad Melancon shared thisHad a great time presenting to the 5th grade at Schoeffner Elementary about the wonderful world of IRL Advertising for Career Day last week. Even mocked up my son, Maddox, on a Billboard! #IRLAdvertising
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Brad Melancon reposted thisBrad Melancon reposted thisAllez les Saints 🇫🇷 Looking forward to the 2026 NFL Paris game!
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Brad Melancon shared thisFirst year as a ForeKids! member in the books! Had a great time volunteering and hanging out with awesome clients and coworkers at Zurich. Can’t wait until next year #ZurichClassic #ForeKids #TeamNOLA
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Brad Melancon reposted thisBrad Melancon reposted thisFrom Louisiana to Space 🚀 Nearly 90% of the rocket powering NASA’s Artemis II mission was built at the Michoud Assembly Facility in New Orleans. Built in Louisiana. Designed for what’s (or where’s) next.
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Brad Melancon reposted thisBrad Melancon reposted thisWe’re proud to share that OUTFRONT has joined the Association of National Advertisers (ANA) as a Strategic Partner for 2026. OUTFRONT is the first out of home media company to participate in the ANA's prestigious Strategic Partner program. Read more on MediaPost: https://lnkd.in/eTVB77q9
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Brad Melancon shared this
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Brad Melancon reposted thisBrad Melancon reposted thisAdvertising IRL is one of the most effective ways local businesses build visibility, trust, and momentum -- and OUTFRONT wants to help grow yours. This holiday season, we’re giving away a $10,000 OUTFRONT media campaign to ten lucky local businesses. Billboards give you an unmissable presence in the community you serve. Whether you're just getting started or already established, a high-impact IRL campaign can help take you to the next level. Enter OUTFRONT’s Holiday Sweepstakes for your chance to win the grand prize—and here’s the best part. Every qualified participant receives a $500 credit toward their next OUTFRONT campaign just for entering. Terms and Conditions apply: https://lnkd.in/eW_nUbmZ At OUTFRONT, we exist to make businesses matter. We’re here to help brands like yours become relevant, visible, and impossible to ignore.
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Brad Melancon reposted thisBrad Melancon reposted thisOn Tuesday, the stars and supermoon aligned as we helped Steph Curry shoot the moon to celebrate his new book, Shot Ready. Congrats Stephen Curry, Squint, Known, Penguin Random House, and Oneworld Publications. This billboard is located at 4526 W Pico Blvd, Los Angeles, CA 90019 Video Footage Credit: ESPN on TikTok and Sports Center on Instagram. Watch Known's time lapse from the evening: https://lnkd.in/eGuJsCVt Read more in Ad Age: https://lnkd.in/eSTrzYF8
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Brad Melancon shared thisWe’ve partnered with our good friends at the New Orleans Pelicans to bring Live Scoring Updates for EVERY Pelicans game this season on our Digital Bulletins across New Orleans #FlockUp #TeamNOLABrad Melancon shared thisThe New Orleans Pelicans are bringing the energy of game day to fans across NOLA! Through OUTFRONT’s extensive digital footprint in Greater New Orleans, the Pelicans are extending their presence beyond the arena by keeping fans connected and engaged throughout the season with real-time updates on game days. Catch real-time Pelicans scores all season long!
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Brad Melancon liked thisBrad Melancon liked thisErling Haaland's shopping spree has a Western store in Dallas in high demand and shipping internationally for the first time 🦝
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Brad Melancon liked thisBrad Melancon liked thisFor this campaign showcasing the Rouses Markets Italian Products line, the team at Fire on the Bayou Productions decided to skip the shortcuts. We leaned fully into the meticulous, beautiful world of practical stop motion photography. Every single element requires micro adjustments, rock solid lighting consistency, and an obsession with detail. There’s no "undo" button when you’re dealing with real ingredients under studio lights. But the payoff? An organic, tactile texture that digital effects simply can’t replicate. It gives the products a sensory, human touch that stops the scroll and makes you instantly crave a home cooked meal. Huge shoutout to the incredible crew who spent hours moving elements millimeters at a time to bring this Italian feast to life, and to Rouses Markets for trusting our creative vision. #VideoProduction #StopMotion #FoodPhotography #CommercialProduction #FireOnTheBayou #CreativeDirection #Advertising
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Brad Melancon liked thisBrad Melancon liked thisPictures from the river. Every now and then, a family friend will send me a picture like this while they're passing through Luling on the river. It always makes me stop for a second. My grandparents lived just off the river, so I spent a lot of time crossing River Road, climbing the levee, and going down to the riverbank. I could sit there for hours watching the ships and barges make their way up and down. Even back then, I knew there was something special about that place. All these years later, it's still one of my favorite views. These photos always remind me to slow down and think about those memories. Hope y’all enjoy the views as much as I do 😊
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Brad Melancon liked thisBrad Melancon liked thisThe right location + the right scale = impact that's impossible to miss. IRL media doesn't always have to go big, but during big moments, it pays to be unmissable.
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Brad Melancon liked thisBrad Melancon liked thisNorway's World Cup team received a fighter jet escort home from the Royal Norwegian Air Force 🇳🇴 🎥 @herrelandslaget
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Brad Melancon liked thisBrad Melancon liked thisFirst Horizon Donates Canal St. Building to United Way “At First Horizon Bank, we believe strong communities are built through meaningful partnerships and investments that create lasting impact,” said Tony Adams, Gulf States Regional President for First Horizon Bank and board member of United Way of Southeast Louisiana. “We are proud to support United Way and its continued work to create greater opportunity for individuals and families across our region.” https://lnkd.in/eN3csqhX #BizNewOrleans First Horizon Mortgage United Way of Southeast Louisiana
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Brad Melancon liked thisBrad Melancon liked thisIf you're building in food and beverage and you're in the Gulf South, the timing couldn’t be better. JEDCO is building Louisiana's first dedicated food and beverage incubator. $8.7 million in secured funding, full commercial kitchens, packaging facility, open in 2027. Ever since Hurricane Ida destroyed the last facility, there hasn't been one. The nearest comparable facility is at LSU in Baton Rouge, and there's a waiting list. For founders, it isn’t enough to have a great product. To sell food commercially you need to produce in a licensed, inspected facility. Without certification you can't get on a retailer's shelf, fulfill a large order, or prove to an investor that your unit economics work at volume. Retailer interest means nothing if you get a purchase order and can't fulfill it. A buyer at Whole Foods or Rouses isn't waiting for you to figure out your production situation. Louisiana already generates over $4.7 billion in food and beverage sales from visitors alone. For a food and beverage founder, that's a home market most states would envy. At Boot64, we're already invested in CPG. I've learned that capital is almost never the bottleneck, especially in the early days. Founders need access to physical infrastructure that gets them from idea to sellable product. Louisiana has the culture, the market, and now the infrastructure. The next generation of Gulf South food and beverage brands is going to be built right here.
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Brad Melancon liked thisBrad Melancon liked thisWe can’t wait to see Leo Messi continue to make history in today’s match. ⚽️ From Atlanta to Miami and beyond, Michelob ULTRA, Official Beer Sponsor of the FIFA World Cup 26™, is bringing the energy of the world's biggest tournament to fans across the country. 🍻 Anheuser-Busch #playforULTRAs #FIFAWorldCup
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Brad Melancon liked thisBrad Melancon liked thisWhen location meets scale, the result is impossible to miss⚽ Towering over the heart of downtown Atlanta, this Coca-Cola hotel wrap became part of the fan experience, welcoming supporters from around the world during one of football's biggest moments. It's another example of how iconic #IRL media placements connect brands with audiences during culture's biggest moments.
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Education
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Google Adwords Certified
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