Boris BLitshtein
New York City Metropolitan Area
2K followers
500+ connections
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About
Top executive leading multinational and multicultural teams to accomplish results…
Activity
2K followers
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Boris BLitshtein shared thisBoris BLitshtein shared thisOne of the most creative and fun social media advertisements! (this post isn't paid or endorsed) Creator: Samuel Grubbs Sponsor: Sling Marketers are challenged daily to find a way around "Banner Blindness." It's a phenomenon where people unconsciously ignore banner-like information. Banner Blindness is becoming a challenge for social media marketers because we are conditioned to ignore/ swipe the moment we get a whiff of an ad. My marketing team and I have have cracked the code on banner blindness and that’s why our clients trust us to manage over $80 million in social media ad spend and create ads like this one to drive massive lead Gen and eCommece profibility. Do you think Sling TV's ad was brilliant? #marketing #digitalmarketing #slingtv #crearive #socialmedia #linkedin Creator: Samuel Grubbs Sponsor: Sling
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Boris BLitshtein shared thisBoris BLitshtein shared thisAccuracy + Clarity + Life balance + Training - self doubt in your ability = Bullseye 🎯 on the target Your strength doesn't come from winning. ⏩It comes from struggles and hardship. Everything that you go through prepares you for the next level. 💡Adversities teach you to transform from ashes to phoenix. 💡If you want to achieve the things others haven't achieved yet, you must be willing to do what other's don't. Video Description:- An emaculate display of extraordinary talent by this Archer 🏹. She is taking the archery to whole new level 🎚️♥️ Video Credit:- Twitter
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Boris BLitshtein shared thisBoris BLitshtein shared thisLook at what you can capture if you float an iPhone down the river!~
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Boris BLitshtein liked thisBoris BLitshtein liked thisThis one belongs to our plant manager John Kelley (@ Kelley John) and the team behind it. We set out to show what LPI foil and embossing can really do - a "difficult" bourbon carton, tight registration, flawless finishing, run after run. The FSEA - Foil & Specialty Effects Association recognized the work. We're recognizing the people who pulled it off. Proud of this crew. 👏🏼
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Boris BLitshtein liked thisBoris BLitshtein liked thisThese two pairs of comic books (original Swamp Thing and Saga) I just sold are a solid reminder that color management isn’t just for modern packaging and branding…it’s always mattered in print. Kinda wild how the same color shifts affected the same series with a 20 year gap in between. Even though they’re the same issue the differences in hue, saturation, and overall color balance completely change the mood and impact of the cover…and in this particular case…the value. One copy leans warmer, another cooler, greens shift, reds become orange, basically the entire piece feels different. Whether it’s comic books or consumer packaging consistent color reproduction protects the integrity of the original design. It’s one of those details I feel people don’t always notice when it’s done right but definitely notice when it isn’t. Have you ever compared two “identical” printed pieces and been surprised by how different they looked? #printmanagement #colormanagement #comicbooks #printissues
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Boris BLitshtein liked thisBoris BLitshtein liked thisThe Business of Men in Beauty Panel and Mixer hosted in partnership with L'Oréal Groupe. We brought together male leaders from across L’Oréal’s portfolio for a panel on their career journeys, the evolution of the male consumer, and the future of beauty culture, followed by a networking cocktail hour with drinks and light bites. Panel featuring Christopher Motta, Dominic Akerele, Oskar Toerneld, Travis Valadez, and Alexander Habib. Moderated by Ian Michael Crumm Video production by Szeto Creative
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Boris BLitshtein liked thisBoris BLitshtein liked thisThirty-five years in this business taught me something an inbox never will. My accounts that lasted did not start with a price. They started across a table, having a conversation, understanding your needs and expectations. A spreadsheet can tell a brand what something costs. It cannot tell them whether the people behind it will pick up at 10pm when a launch is on the line. That only comes through in person. Somewhere along the way, packaging turned into a thread of replies and attachments. Faster, sure. But faster is not the same as known. The brands I have worked with the longest did not hire a vendor. They got someone who walked their floor, learned their product, and committed to the success of the project. You cannot attach that.
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Boris BLitshtein liked thisBoris BLitshtein liked thisHappy Father’s Day from Just Packaging Inc. What started with Steve Fischbein has grown into a true family business, with his two sons, Jesse and Evan, now working alongside him every day. We’re proud to be built on hard work, family values, and generations working together. Today we’re celebrating all the fathers, father figures, and family businesses that make it all possible.
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Boris BLitshtein liked thisBoris BLitshtein liked this2026 has already been one heck of a year…and it’s only May. Getting closer to the end of my 50s has me reflecting a lot more lately, and even with a few bumps in the road, my life is RICH. Focus on the blessings — I promise they’ll outweigh the hard times.
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Boris BLitshtein liked thisBoris BLitshtein liked thisGreat to be part of COSMETIC INDUSTRY BUYERS & SUPPLIERS (CIBS) Ladies Day 2026 this past Friday at Cipriani Wall Street. Events like this are a reminder of what makes this organization and industry so strong, the people, the connections, the energy! Appreciate the continued support from sponsors like Nuon Medical helping push innovation forward in beauty-tech. And always great spending time alongside the Anisa International, Inc. team, such a strong group and team. A great day and a fun time all around. Looking forward to the next one. #CIBS #Networking #BeautyIndustry #Packaging #BeautyTech #NUON #AnisaInternational #thezoomiesgroup
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Boris BLitshtein liked thisBoris BLitshtein liked thisA friend is exploring multi pre-roll packaging and figured I’d share a few samples I dragged out recently. It’s a long video so if you don’t have time to watch the whole thing forward to the last package…talk about over packaging to the max…can’t imagine what it cost and it reminds me of a vintage tin toy or a military container. Over the top for sure but I’ll reuse it forever and think of Noot when I do. Btw, both of the Merchant Boxes MJ BizCon promos were collaborations with our partners that are committed to sustainability. We used recyclable foil and tree-free paperboard stocks to show how you can love the planet and look good doing it. Hope this helps Mr. H :) Examples include Burgopak, Sana Packaging, Willie's Remedy, Merchant Boxes, Ecological Fibers, Inc, Hazen Paper Company, Wana Brands, Toast, Higgs, Exotic Carts, and Noot. #regulatedpackaging #crpackaging #hemppaper #recyclablepaperboard #sustainablepackaging
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Bohema Inc.
Englishtown, NJ
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English
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