From the biggest themes at Cannes Lions 2026 to seven actionable strategic imperatives for the next era of business growth. See the work. Read the imperatives: https://bit.ly/4hhu9sR #WPPCannes
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Employees at WPP
Updates
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WPP has ranked #1 in net new business for Q2 2026, the first half of 2026 and the nine months to Q2 2026, according to J.P. Morgan's New Business Review estimates 🏆 Wins like Henkel Consumer Brands, The HEINEKEN Company and Just Eat helped drive an outstanding quarter. As our CEO Cindy Rose OBE puts it: "I couldn't be prouder of our team and the clear market momentum we are building. This is what happens when exceptional people earn the trust of exceptional brands. Leading the industry in the first half reflects real momentum, and I'm excited to grow alongside our new and existing partners." Swipe for full details 👇
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At the WPP Rooftop at #CannesLions, Dorothée Gardon, Global Marketing Strategy & Integrated Media Director at IKEA, spoke about what it really takes to connect meaningfully with people – at scale and with their trust intact. Her answer? It starts with data handled the right way. Privacy-safe. Collaborative. Built across the entire value chain – not bolted on at the end. It's exactly the kind of work we're proud to be doing alongside IKEA. It's not a quick win. But the brands that get this right build something that lasts – and deliver the kind of experiences consumers genuinely expect. Watch Dorothée's full conversation: https://bit.ly/4p3GvqB #WPPCannes #CannesLions
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Pride Month may be over, but inclusion is a year-round commitment. This year, colleagues across WPP came together to make space for connection, conversation and community around the world. As Luiza Pagliarini, Head of Integrated Production at WPP Production, puts it: "I'm really proud to be part of a company that celebrates individuality and inclusion – not just during Pride Month, but every day."
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When 12 tonnes of KitKat vanished in transit – one week before Easter – most brands would have reached for the crisis playbook. VML and Burson rewrote it instead. By leaning into the absurdity of a real-world chocolate heist, they turned a supply chain disaster into a global detective story. The Stolen KitKat Tracker invited people everywhere to check if their bar was part of the stolen loot – turning audiences into active participants overnight. The outcome: → $224M earned media in 10 days → 800M+ earned reach → 2.2M+ Tracker engagements → 44% share of voice on Meta (KitKat dominated Easter conversation, nearly tripling its closest competitor's share) A crisis turned into a growth engine – and a Cannes Lions Grand Prix. Read the full story → https://bit.ly/4fdaw2z #WPPCannes #KitKat #CreativeEffectiveness #CannesLions
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Nestlé Zone AOA, the Nestlé Group Marketing community, Nestle India and other Nestlé Zone and functional leaders came together in India for exactly the kind of conversation that moves things forward – honest, ambitious and focused on the future of marketing. From media and content to CX, data and engineering, we reviewed how WPP's unified capabilities – connected through WPP Open – can optimise Nestlé's total marketing investment, drive creative personalisation at scale, and deliver on zone and global priorities in 2026 and beyond. Proud to be Nestlé's trusted growth partner. #Nestlé #WPP #WPPTeamNestlé
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Aude Gandon, Chief Marketing & Digital Officer at The Estée Lauder Companies Inc., knows exactly what she wants from a growth partner – and why it matters. It's not just expertise. It's access. It's WPP's relationships with the world's biggest platforms – co-developing what comes next, then bringing that directly to clients. Beta access. Early intelligence. The ability to learn the ecosystem together, before the rest of the market catches up. That's what WPP is built to deliver. 🎥 Watch Aude's full conversation at the WPP Rooftop: https://bit.ly/4p3GvqB #WPPCannes #CannesLions
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WPP named Vercel's Solution Partner of the Year for EMEA 🏆 We're proud to be recognised as Vercel's EMEA Solution Partner of the Year – a reflection of the work WPP agencies AKQA and VML are doing every day, building AI and agent-powered digital experiences for some of the world's leading brands. As Vercel COO Jeanne Grosser puts it: "The web is moving from pages to agents, and WPP is building on that future with us." Here's to what we build next. #VercelPartner #WPP #AIWeb #EMEA
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Creativity remains one of the most powerful engines of growth for a brand. But what does that actually mean right now? At Cannes Lions International Festival of Creativity 2026, WPP agencies earned 140 Lions across 50 clients and 25 countries. The awards matter – but what comes next matters more. Five WPP leaders – Cindy Rose OBE, Samantha Bukowski, Lauren Wetzel, Dr Laura Weis and Ben Kay – look beyond the results to explore how creativity is being reshaped by commerce, data, AI and a new understanding of how people choose. Read the full article 👉https://bit.ly/4vtJiuQ
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"The very, very best work takes bravery." What turns that bravery into business growth? Trusted partnerships. According to Debbi Vandeven, it’s the courage to take creative risks together that delivers extraordinary results. Watch the full What won & why? session to hear how we help our clients reimagine growth, and explore every conversation from the WPP Rooftop at Cannes Lions: https://bit.ly/4p3GvqB #CannesLions #WPPCannes