The Yard’s cover photo
The Yard

The Yard

Real Estate

The Flagship Family Destination of New Cairo | Now Leasing

About us

The Yard is New Cairo's flagship destination for the family’s everyday retail, leisure and entertainment needs. It's a sheer solution to the demand for a lavish lifestyle venue that caters to an above-average to premium community summing up to more than 600,000 inhabitants. The open-air mall is a part of a deluxe retail, medical, and entertainment mixed-use complex situated at the intersection between AlSadat Axis of New Cairo and AlRehab City’s gate 6, a majestic location that’s a stone-throw away from a group of A-Class compounds, embassies, hotels, and business districts.

Website
http://www.theyard-eg.com
Industry
Real Estate
Company size
51-200 employees
Headquarters
New Cairo
Type
Privately Held
Founded
2017
Specialties
Shopping Mall, Food Court, and Entertainment Center

Locations

Employees at The Yard

Updates

  • We are excited to welcome Howlin' Birds to The Yard New Cairo, Rehab. Recognized as one of Egypt’s most loved fried chicken concepts, Howlin’ Birds has quickly become a favorite among food enthusiasts for its bold flavors, high-quality ingredients, and distinctive culinary identity. Their commitment to delivering a standout dining experience has positioned them as one of the strongest brands in their category. At The Yard, our mission is to continuously elevate the experience we provide to our visitors by partnering with exceptional Egyptian Local brands that share the same passion for quality and innovation. This philosophy reflects the broader vision of AlRabat Properties , the developer and owner of The Yard, whose goal is to establish the mall as one of Egypt’s leading family-focused lifestyle destinations. We are confident that Howlin’ Birds will bring an exciting new flavor to The Yard and further enrich the diverse dining experience available to our visitors. Coming soon to The Yard.

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  • View organization page for The Yard

    1,684 followers

    We are pleased to announce that Sevenfortunes Coffee Roasters will soon be joining The Yard – New Cairo, Rehab. Known as one of the pioneers of Local specialty coffee in Egypt, Seven Fortunes has built a remarkable reputation for delivering exceptional coffee experiences through carefully sourced beans, expert roasting techniques, and beautifully designed cafés. Their passion for quality and craftsmanship has positioned them among the most respected specialty coffee brands in the Egyptian market. At The Yard, we are continuously working to enhance the overall visitor experience by bringing together some of the finest Local Egyptian brands across different categories. This approach reflects the vision of AlRabat Properties, the owner and developer of the mall, which is committed to elevating The Yard as a leading destination for family-oriented lifestyle and retail experiences. We are confident that Seven Fortunes will add a unique dimension to our growing community, offering visitors a premium specialty coffee experience in a welcoming environment. Stay tuned — great coffee is coming soon to The Yard.

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  • View organization page for The Yard

    1,684 followers

    We are delighted to announce that Fati's will soon be opening at The Yard, New Cairo, Rehab. Fatis has earned a strong reputation in Egypt for its exceptional donuts and indulgent dessert creations, combining premium ingredients with creative flavors that have made it a standout brand in the dessert category. Their dedication to quality and consistency has made them one of the most exciting and recognizable names in the local sweets market. At The Yard, we are committed to continuously enhancing the visitor journey by introducing outstanding local brands that elevate the overall lifestyle experience within the mall. This commitment aligns with the long-term vision of AlRabat Properties , the owner and developer of The Yard, which strives to position the mall as a premier destination for families seeking high-quality retail, dining, and leisure experiences. We look forward to welcoming Fatis and sharing their exceptional donuts with our community very soon. Stay tuned! something sweet is coming to The Yard.

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  • Marketing & Brand Manager – Community Mall Location: New Cairo Type: Full-time - About The Role❓ The Mall is entering a strategic rebranding and repositioning phase. We are seeking a senior retail marketing leader to redefine the mall’s brand, strengthen its position , and translate brand strategy into measurable footfall and tenant performance. This is not a social media role and not an agency-style position. It is a hands-on, business-driven marketing leadership role within a live retail environment. - Required Experience & Profile📃 Must-Have • 7–12 years of experience in retail, malls, lifestyle destinations, or mixed-use assets • Proven involvement in a rebranding or repositioning project • Strong understanding of community mall dynamics • Experience working directly with retail tenants, especially fashion • Ability to balance brand integrity with commercial realities Not Suitable If You Are • A pure digital or social media marketer • From FMCG or agency background with no physical retail exposure • Focused on vanity metrics rather than footfall and sales impact - How to Apply📌 Please send your CV and a brief note answering the following question: Describe one retail or destination brand you helped improve or reposition. What changed, and how did you know it worked? Applications without this note may not be considered. send your cv on Jobs@alrabat.net

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