The power of property staging and a new record for us. Last Friday, we completed staging on a property in Scotland’s Central Belt that had been sitting on the market for over a year. By the weekend, it had been preliminarily sold. Same house. Same market. Different presentation. When a property lingers, it’s rarely just about price. It’s about perception. Buyers need to feel something when they walk through the door. They need to instantly understand how the space works and how it could be lived in. In this case, nothing about the fundamentals changed. Just how it was presented.
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