Repfabric’s cover photo
Repfabric

Repfabric

Software Development

Tampa, Florida 1,730 followers

The AI-driven CRM sales platform for manufacturers, distributors & reps. Built for multi-line selling.

About us

Generic CRMs weren't built for the way manufacturers' reps work. Repfabric is. Founded by a 12-year rep-firm veteran, Repfabric is the AI-driven CRM, commission tracking, and sales data management platform purpose-built for manufacturers' representatives, rep agencies, manufacturers, and distributors. We understand multi-line selling — the complex relationships, the stacked line cards, the commission reconciliations, and the constant pressure to prove your value to every principal you represent. What We Solve - Too much time on data entry, not enough time selling - Commission statements in 10 different formats from 10 different manufacturers - Updating your CRM and your manufacturer's CRM — twice the work, half the value - Lost opportunities because follow-ups fall through the cracks - No clear visibility into performance by line, territory, or customer How We're Different Repfabric combines a full-featured CRM with the most advanced commission tracking system in the channel — all in one platform. Our AI tools streamline sales call documentation, automate follow-ups, and surface insights so your team spends more time in front of customers. CRMSync® pushes updates to your manufacturers' systems (Salesforce, Dynamics, SugarCRM) automatically — no double entry. Email integration with Outlook and Gmail lets reps create and update opportunities without leaving their inbox. The mobile app logs a sales call in under 60 seconds using voice-to-text. And real-time sales dashboards give every rep the numbers they need before walking in the door. Who We Serve Independent rep firms | Manufacturers' representative agencies | Channel sales teams | Manufacturers managing rep networks | Wholesale distributors Industries: Electrical | Electronics | HVAC & Plumbing | Contract Furniture | Industrial | Medical If you're still managing commissions in spreadsheets or forcing your team into a CRM built for someone else's business — it's time for Repfabric.

Website
https://repfabric.com/
Industry
Software Development
Company size
11-50 employees
Headquarters
Tampa, Florida
Type
Privately Held
Founded
2013
Specialties
CRM, Sales, Commission, Independent Manufacturer's Rep, Wholesaler, Manufacturer, Distributor, and Dealer

Locations

  • Primary

    4343 Anchor Plaza Parkway

    Suite 225

    Tampa, Florida 33634, US

    Get directions

Employees at Repfabric

Updates

  • A CRM is not a management reporting tool. It is a sales efficiency tool. When it gets built for the dashboard instead of the salesperson, adoption collapses and the data never makes it in. The best implementations start with one question: what would actually make your job easier today? The answer to that question is where your workflows should begin. John Mitchell and Scott Stockham on how to build a CRM your sales team will actually use.

  • Another season, another Leader award. Repfabric has been named a SourceForge Leader for Summer 2026. This one belongs to our customers. Every review, every referral, every rep agency that trusted us with their CRM and commission tracking made this happen. It also belongs to our team, the people building, supporting, and improving Repfabric every single day so our customers keep winning. Manufacturers' reps run on relationships and follow through. We built Repfabric to help you manage both. Glad to see that showing up in the results. Thank you to everyone who made this one possible.

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  • We love seeing our customers show up in the trade press, especially when they're the ones making the case for CRM. In a recent AIM/R Rep Corner piece, Joe Herkowski of HSA Rep LLC posed a sharp question to the wholesale channel: everyone is talking about AI, but is your CRM foundation even in place yet? Joe walked through how HSA runs on Repfabric daily, tracking pipeline, protecting institutional knowledge, and giving manufacturing partners real visibility into what's actually happening in the field. His take: AI is powerful, but skipping the CRM step means building on sand. We couldn't agree more. Read Joe's full piece here: https://lnkd.in/eEbXXgX2 Herkowski Stickler & Associates

  • Catered lunch, big meeting, 690 fields to fill out every day. That is not a CRM implementation. That is a resignation letter waiting to happen. The agencies that get real adoption do it differently. They bring their best people into the room first and ask what tools would actually make their jobs easier. The system gets built around the team, not handed down to them. John Mitchell and Scott Stockham on the difference between CRM adoption that sticks and the kind that quietly dies after week two.

  • Happy Fourth of July to our friends and customers in the United States. Repfabric was founded in America and built specifically for the independent sales professionals keeping manufacturing moving across North America and beyond. We are grateful for the community of rep agencies, manufacturers and distributors who have built their businesses alongside us wherever they call home. To our US customers, enjoy the holiday. To everyone else, thanks for being part of what we are building together.

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  • Running a rep agency off commission checks and Excel spreadsheets means every business decision is a guess. Hire that person? Buy that equipment? You have no idea until the check arrives. Dan Bendell of Divine Industrial Sales uses a 90-day order pipeline view to make those calls based on real data, not knee-jerk reactions to whatever the market did yesterday. That window changes what it means to run a business as an owner, not just a salesperson. Dan Bendell of Divine Industrial Sales on why pipeline visibility is the most important financial tool a rep agency owner can have.

  • Nobody's requiring you to send call reports. So why bother? John Mitchell gave a pretty direct answer to that question in his latest conversation with Tim Locker of CBM on Power of the Network. If your commissions are growing and your manufacturer is not hearing from you, that relationship is already at risk. It is not a matter of if. It is a matter of when. Activity is your at bats. Opportunities are your hits. You closed five deals because you made 40 pitches to get 10 in play. Without capturing that activity, you cannot prove it, you cannot replicate it, and you cannot coach anyone else to do it. John's point is that AI is making that capture nearly effortless. Speak your recap in 60 seconds after the call. Repfabric splits it by manufacturer, creates the tasks, and syncs to Outlook and Gmail. No typing. No extra steps. The reps who skip the reporting are not just losing data. They are leaving the door open for their lines to quietly start wondering whether they are earning the check. 👉 Watch the full episode here: https://lnkd.in/ePyn9mJn

  • A $1B manufacturer does not automatically manage data better than a small one. They just have more buffer to absorb the consequences when they do not. The real advantage belongs to companies of any size that build process-driven teams and put the right systems in place. That is where the edge comes from. John Mitchell and Scott Stockham on why how you manage your data matters far more than how big your company is.

  • If your commission numbers don't add up, every hour you spend guessing is an hour you are not getting back. Join us Friday, July 24 at 2:00 PM ET for our webinar, Commission Gaps: Solve Discrepancies Like a Pro. Kim Kininmonth, Account Manager at Repfabric, will walk you through exactly how to investigate reporting discrepancies and get to the bottom of what the numbers are telling you. You will learn: 👉 Reports to use when troubleshooting discrepancies 👉 Where to look for sales and commission variances 👉 How to find missing transactions 👉 Settings to verify where commissions are being directed If you are an admin, office manager, or anyone who touches sales and commission reporting, this one is built for you.

  • Archaic Excel spreadsheets. Hours to process commissions. No contact repository. No way to report to manufacturer principals. That was Sales Outsource Solutions before Repfabric. Tim Emoff calls Repfabric transformative. When the baseline is a spreadsheet and a prayer, the right system does not just improve your business. It changes what running it feels like.

    • The program has been transformative to our business and we are so grateful for Repfabric. - Tim Emoff, Partner, Sales Outsource Solutions

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