Congratulations to Alex Hounsell ACIPD on successfully passing the End-Point Assessment (EPA) for his Level 7 Senior People Professional Apprenticeship. Over the past four years, Alex has balanced a postgraduate-level apprenticeship alongside his role at Reassured, demonstrating exceptional commitment, resilience and a passion for continuous learning. Supported by Leep Talent throughout the programme, Alex has developed the strategic knowledge, critical thinking and evidence-based approach needed to operate at a senior people professional level. "Balancing a postgraduate-level apprenticeship alongside work and home life was challenging, but it has been one of the most rewarding experiences of my career." Passing the EPA marks a significant milestone, with Alex now just two assignments away from achieving his CIPD Level 7 Diploma in Strategic People Management and Chartered CIPD status. We're incredibly proud to support colleagues like Alex in their professional development and look forward to seeing the continued impact he'll make across our business. Congratulations, Alex! 👏 #Apprenticeships #ProfessionalDevelopment #PeopleProfessionals #CIPD #LearningAndDevelopment #CareerGrowth #TeamReassured
Reassured
Financial Services
Basingstoke, Hampshire 13,931 followers
Reassured is an award-winning, largest, FCA registered life insurance broker in the UK.
About us
Reassured is the UK’s largest life insurance broker*, supporting thousands of new customers every month to protect what matters most. With over 800 employees across our Basingstoke, Portsmouth, Southampton, Bristol and Chester offices, we work with some of the UK’s biggest and most trusted household name insurers to deliver high-quality, compliant protection. We’re proud to be recognised for both performance and people. Recent awards include Protection Intermediary of the Year at the COVER Magazine Excellence Awards and Best Customer Retention at the Legal & General Business Quality Awards. We’ve also been named Large Business of the Year and Employer of the Year at the Inspire Business Awards, reflecting our commitment to doing things the right way. At Reassured, we’re driven by our strong values: integrity, authenticity, resilience and a growth mindset. We believe protection should feel clear, supportive and human, delivering great outcomes by combining expertise with personality and care. We invest heavily in development, progression and long-term careers, offering opportunities for people at all stages to grow, learn and make a real impact, both for our customers and within the wider insurance industry. *Based on total revenue in latest published accounts following competitor market analysis
- Website
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https://www.reassured.co.uk/
External link for Reassured
- Industry
- Financial Services
- Company size
- 501-1,000 employees
- Headquarters
- Basingstoke, Hampshire
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Life Insurance, Broker, Comparison, Financial Services, Mortgage Protection, Over 50s Life Insurance, Whole Of Life Insurance, Income Protection, and Family Income Benefit
Locations
Employees at Reassured
Updates
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We're delighted to share that Reassured has been shortlisted for two awards at the Insurance Broker Awards 2026! 🏆 Best Use of Technology 🏆 Broker of the Year Being recognised in these categories is a fantastic reflection of the dedication, innovation and hard work of our incredible team, who continue to put customers at the heart of everything we do. We're looking forward to celebrating with the other finalists at the awards. Congratulations to everyone who has been shortlisted, and the very best of luck! #InsuranceBrokerAwards #Insurance #Innovation #Technology #Awards
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Last week we welcomed our AI partner Voyc AI to our Basingstoke head office to capture the story behind our partnership and the impact it has had across Reassured. Throughout the day, the team spoke with Beth Whelan, Simon Wilkin Cert CII, Philip Byrne, Stewart Hinchliffe, Rob Gardiner and Alex Hounsell ACIPD, exploring how AI is supporting our employees, strengthening quality and helping us continually improve the experience we deliver to customers. For us, AI isn't about replacing people - it's about giving our teams better insights, better coaching and more time to focus on what matters most: having meaningful conversations with every customer. A huge thank you to the Voyc team for spending the day with us. We're looking forward to sharing more from the interviews soon. #ArtificialIntelligence #CustomerExperience #DigitalTransformation #Innovation
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For many young people, protection isn't a priority because long-term financial planning often feels a long way off. In an article for IFA Magazine, our Chief People Officer, Zoe Odusina, explores why the workplace is uniquely positioned to start these important conversations earlier. From pensions to wider financial wellbeing initiatives, employee benefits can provide a natural opportunity to help younger generations think about their future, understand their personal ‘why’, and build greater financial resilience. Read the full article below 👇 https://lnkd.in/e4qmiNMS #Protection #EmployeeBenefits #FinancialWellbeing #Insurance #ProtectionAwareness #FinancialResilience
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June was another busy month at Reassured. From industry events and charity challenges to business milestones and welcoming new colleagues, it's been a month packed with progress and teamwork. A special milestone this month was reaching 100,000 Trustpilot reviews – a testament to the dedication of our people and the service they provide every day. Take a look at some of our June highlights 👇 #Reassured #ThisMonthAtReassured #CompanyUpdate #BusinessGrowth #WorkplaceCulture #FinancialServices #TeamReassured
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🏆 We're winners! We're delighted to share that Reassured was awarded the Special Recognition: Technological Advancements award at the 15th annual Legal & General Business Quality Awards. This award celebrates our ongoing commitment to using technology to enhance the protection journey, drive innovation across our business and deliver better outcomes for our customers. It's a fantastic achievement and a testament to the hard work and innovation of teams across the business. Congratulations to all of this year's winners and finalists and thank you to Legal & General for a brilliant evening. #BusinessQualityAwards #Innovation #Protection #LifeInsurance #Technology
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A great day at the COVER Magazine Customer Care Conference, with some thought-provoking discussions on the future of customer engagement, AI and the evolving role of advice. We're incredibly proud of our Chief Strategy & Data Officer, Beth Whelan, for taking to the stage to explore how AI is reshaping customer expectations and why human judgement will remain essential in protection. As Beth shared, the future isn't about AI or advisers, it's about AI and human expertise working together to deliver better outcomes for customers. Technology has the power to remove friction, improve engagement and help close the protection gap, but trust, empathy and accountability will always require a human touch. Thank you to COVER Magazine for bringing together so many industry voices, and it was fantastic to catch up with colleagues and peers across the protection market throughout the day. We're excited to keep driving these conversations forward as our industry continues to innovate. #CustomerCare #CustomerExperience #ProtectionInsurance #LifeInsurance
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We're delighted to share that we've been shortlisted for two categories at Insurance Post’s British Insurance Technology Awards 2026: 🏆 Excellence in AI 🏆 Most Innovative Broker It's fantastic to see our commitment to innovation and using technology to improve the customer experience recognised alongside so many outstanding organisations across the insurance industry. A huge thank you to everyone across the business whose hard work, collaboration and dedication made this possible. We're looking forward to attending the awards and celebrating with our fellow finalists. Congratulations to everyone who has been shortlisted, and the very best of luck on the night! #BITA2026 #Insurance #Innovation #AI #InsuranceTechnology #Awards #TeamWork
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Whatever your answer, we might have the perfect opportunity waiting for you. 📍 Opportunities available in Basingstoke, Portsmouth, Southampton, Bristol, Chester and Remote (UK). To find out more, contact recruitment@reassured.co.uk #Hiring #Careers #Recruitment #LifeAtReassured #JoinOurTeam
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Reassured customers received more than £73 million in life insurance and critical illness claim payouts in 2025, supporting 3,474 successful claims throughout the year. The figures continue a strong growth trend: 📈 2023: £49.0m paid across 1,147 claims 📈 2024: £67.0m paid across 2,500 claims 📈 2025: £73.1m paid across 3,474 claims That's an increase of almost 49% in payouts over two years, while the number of successful claims has more than tripled since 2023. On average, over 280 families every month received financial support through policies arranged by Reassured in 2025. Behind every claim is a person or family going through a difficult time, and we're proud to have helped more than 3,400 families receive the support they needed when it mattered most. #LifeInsurance #ProtectionInsurance #FinancialProtection
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