NeaMob Tech

Meet Gregory Akopov, our Campaign Manager. Gregory brings a rare combination of analytical precision and strategic thinking to every campaign he manages. He looks beyond the numbers, understanding the performance layers, audience behavior, and timing that drive real business growth, and translates that into campaigns that deliver meaningful results. NeaMob is built on people who think deeply, act strategically, and bring genuine expertise to everything they do. Proud to have them on the team, and grateful for the dedication they bring every day. 📩 info@neamob.com 🌐 neamob.com

A report is only as valuable as the data behind it. In BI, a single source of truth means every team, every dashboard, and every decision is working from the same numbers, calculated the same way. But getting there requires more than good infrastructure. It requires rigorous QA, agreed-upon attribution models, consistent time zone definitions, and a shared logic for how every metric is calculated across the entire data pipeline. At NeaMob, every report we build goes through a structured validation process. Data is cross-checked across sources, attribution is aligned, time zones are standardized, and discrepancies are caught before they reach the dashboard. Because a number that can't be trusted isn't an insight — it's a risk. When the foundation is solid, the report becomes something your entire organization can act on with confidence. Ready to trust your data? Let's talk. 📩 info@neamob.com 🌐 neamob.com

The NeaMob team gathered in Madrid for a team-building day this April. 🇪🇸 Away from screens and schedules, the day was spent exploring the city, sharing a Brazilian lunch, and simply spending time together as a team. At NeaMob, we believe that a strong team is built not only through great work, but through moments like these. Proud to have people who show up for each other, wherever in the world that happens to be. 📩 info@neamob.com 🌐 neamob.com

If you only measure conversions, you're missing the full story. Full funnel reporting connects every stage of the user journey, from first reach to LTV:CAC, and everything in between that actually determines whether growth is profitable. At NeaMob, our BI infrastructure tracks and visualizes the metrics that matter: - Reach and top-of-funnel engagement - Mid-funnel intent, drop-offs, and conversion rates - ROAS by channel, campaign, and creative - Gross margin by product, geography, and cohort - LTV:CAC trends over time and by acquisition source The result is a single source of truth where marketing performance is measured against real business outcomes, not vanity metrics. When ROAS is strong but gross margin is shrinking, you'll know. When LTV:CAC shifts by cohort, you'll see it before it becomes a problem. Growth isn't about more traffic. It's about understanding what's actually profitable and scaling that. Ready to see your full funnel clearly? Let's build it. 📩 info@neamob.com 🌐 neamob.com

In March, the NeaMob team gathered for an off-site in Georgia. 🇬🇪 A full day at the coworking space: working side by side, sharing ideas, and reminding ourselves why the people behind the work matter just as much as the work itself. The day wrapped up with a team dinner, real conversations, and the kind of energy that carries into the weeks ahead. NeaMob is made of exceptional people, and days like this make that clear. We're proud to have a team that brings this kind of dedication, warmth, and professionalism every single day. 📩 info@neamob.com 🌐 neamob.com

A Data Warehouse is the single source of truth for your business. We help consolidate data from multiple platforms into a centralized storage where information is structured, clean, and ready for analysis. This enables comprehensive reporting, trend tracking, and confident data-driven decision-making. A reliable data warehouse becomes the foundation for scaling analytics and supporting sustainable business growth. Looking to build a stronger data foundation for your company? Let’s connect. 📩 info@neamob.com 🌐 neamob.com

Data-driven decisions start with data-driven thinking. Business Intelligence requires more than infrastructure and dashboards. It demands a deep understanding of how decisions are made, how to separate signal from noise, and how analytics becomes a strategic advantage. These three books shaped modern analytical thinking: from cognitive bias and uncertainty to building organizations that compete through data. Sustainable growth comes from interpretation, not volume. Which of these influenced your perspective on data? 📩 info@neamob.com 🌐 neamob.com

Meet Mariam Sreseli, our Data Analyst. Mariam believes data alone doesn’t create value, clarity does. She transforms complex datasets into insights that help teams make confident decisions and identify opportunities before they become obvious. Driven by curiosity and precision, she knows that the first answer isn’t always the right one. By asking better questions and looking deeper, she turns data into real direction. We’re proud to have such experts on our team — professionals who turn insight into impact. 📩 info@neamob.com 🌐 neamob.com

Most businesses look at averages. Smart businesses look at cohorts. Cohort data lets us group users by when and how they entered your funnel, and then track how they actually behave over time. At NeaMob, cohort analysis is a core part of our BI offering. It helps us answer questions like: • Which acquisition channels bring the highest-value users? • How retention and LTV change by campaign, offer, or entry point • Where performance improves, and where it silently degrades Instead of guessing why growth slowed or why ROI dropped, cohort data shows exactly what changed and when. 📊 Better decisions 📈 More predictable growth 🎯 Smarter scaling Cohort insights turn raw data into a clear growth strategy. Want to understand which users truly drive your business? Let's talk. 📩 info@neamob.com 🌐 neamob.com

Every business is unique, and its data should be treated the same way. We start by building a solid analytics foundation: connecting core elements such as creatives, channels, locations, and key performance data into a structured BI environment. From there, we tailor the setup based on each business model, stage, and goals. This may include deeper analysis like cohort behavior, LTV:CAC, growth and optimization metrics, or profitability (GM) — always aligned with what matters most for decision-making. By combining a strong baseline with thoughtful customization, we turn raw data into reliable insights that support confident, data-driven decisions. Looking for data solutions built around your business? Let’s connect. 📩 info@neamob.com 🌐 neamob.com