MLB All-Star Weekend in Philadelphia and the fans showed up.⚾️ The MLB NETWORK activation had people throwing pitches, taking photos, and walking away with a branded keepsake featuring legends like Babe Ruth and Jackie Robinson on the screen behind them. This is what a live event experience looks like when the tech is built right, high throughput, real engagement, and a line that does not stop moving. #MLB #AllStarGame #ExperientialMarketing #BrandActivation #LiveEvents #EventTech #MLBNetwork #MoZeus
MoZeus | Experiential & Event Tech
Software Development
Atlanta Area, GA 1,611 followers
Your Data-Driven, Digital Engagement Partner
About us
At MoZeus, we specialize in creating scalable digital engagement technologies that empower brands to connect with consumers, generate leads, and drive ROI. We support agencies and brands with on-premise and online brand activations/experiences, including live events, retail activations, shopper marketing campaigns, social media promotional sites, and SO MUCH MORE. We have worked with more than 500 brands worldwide to deliver top notch digital engagements to boost consumer-brand interaction and increase quality lead generation. We make every interaction count.
- Website
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http://www.mozeus.com
External link for MoZeus | Experiential & Event Tech
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- Atlanta Area, GA
- Type
- Privately Held
- Founded
- 2010
- Specialties
- event marketing, shopper marketing, web applications, lead generation, data collection, event technology, digital agency, experiential software, brand activations, digital experiences, omnichannel marketing, experiential technology, digital engagement, experiential marketing, lead capture, software development, consumer engagement, and custom digital experiences
Locations
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Greater
Atlanta Area, GA, US
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Employees at MoZeus | Experiential & Event Tech
Updates
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MoZeus | Experiential & Event Tech reposted this
The best activations do more than attract attention. They turn participation into measurable business value. The new MoZeus, Product Connections, and ShopRite/Wakefern FIFA fan activation is a wonderful example of experiential retail done correctly. Shoppers do not simply walk past a display. They enter a guided experience: ⚽ Create a personalized digital player card 📸 Use a digital face-painting station 🤝 Visit multiple sponsor experiences 🎁 Validate a purchase and receive a real prize Every station gives shoppers another reason to stay, participate, share information, interact with a sponsor, and move toward a purchase. The activation creates branded content for the customer while producing first-party data and measurable engagement for the participating companies. That is the lesson for every trade show exhibitor and experiential marketer: Do not build an exhibit that people only look at. Build an experience that gives them a reason to stop, participate, and continue to the next step. A successful activation should answer four questions: What will stop the customer? What will keep them engaged? What information will we capture? What action will move them closer to a purchase? The technology is impressive, but the real strength is the customer journey. Each interaction naturally leads to another, transforming a retail visit into a memorable, trackable brand experience. That is what happens when engagement strategy, data capture, sponsorship, and customer reward are designed as one system. Bravo! #FIFA2026 #ExperientialMarketing #RetailActivation #TradeShowMarketing #CustomerEngagement #EventMarketing #FirstPartyData #TradeShowSuccess
We just launched something really fun for the 2026 FIFA World Cup season. MoZeus partnered with Product Connections and ShopRite/Wakefern Food Corp. to build a full multi-station fan activation running at retail locations Thursday through Sunday through July 19th — the day of the World Cup Final. Here's how it works: shoppers scan in, get a QR code, and move through a series of experiences: → Build your own Digital Player Card — personalized with your name, number, position, and team colors, delivered straight to your phone → Strike a pose at the Digital Face Paint station — a custom SnapLens selfie overlay, also sent via email/SMS → Check in at sponsor tents for Unilever, General Mills, Ferrero, and Chobani Validate your receipt and walk away with a jersey, soccer ball, or surprise prize. First-party data capture, branded photo outputs, multi-supplier integration, and real prizes. All built and deployed by our team in-house. This is what experiential retail looks like when data and fan engagement come together. 23 stores across NJ, NY, PA, CT, DE, and MD — full schedule of remaining stops in the comments. Come find us if you're nearby. #FIFA2026 #ExperientialMarketing #RetailActivation #MoZeus #WorldCup2026 #BrandActivation
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The biggest fan event of the summer starts tomorrow. 🚨 We'll be at Fanatics Fest in NYC July 16-19 at the Jacob K. Javits Center. Four days of sports, culture, and collectibles. Come find us at our partner booths and experience the immersive activations we've been building behind the scenes. Stop by and see what MoZeus has been cooking. WeTheHobby, Fanatics, Polaris Inc. Major League Baseball (MLB), Salt XC #FanaticsFest #FanExperience #EventTech #MoZeus #NYC
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We built something perfect for Dude Perfect this summer. Fans at three festivals stepped up to the Dude Perfect Impossible Wall, kicking soccer balls at a scoring target while a live leaderboard tracked every point in real time. They also customized a hat or bag on-site and got a text notification when their order was ready for pickup. Real-time order management, live scoring, sweepstakes entry, and first-party data capture all running seamlessly at a live festival. Every fan interaction = a data point that lives beyond the event. Experiences end. Data compounds. 🚀 #DudePerfect #ExperientialMarketing #EventTech #LiveEvents #BrandActivation #FanEngagement #FirstPartyData #EventMarketing #Festivals
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The 2026 Essence Festival was everything. Three experiences. One seamless footprint. Thousands of personalized brand moments. In partnership with Pop'N Creative at the Mielle activation in New Orleans, fans stepped into a video overlay experience and watched themselves appear on a live reel wall alongside brand imagery. They took a product quiz that matched them to their personalized hair care regimen via QR code. And a live Q&A submission system powered a real-time hairstylist session on the LED wall, all managed on-site in real time. No app downloads. No friction. Just fans leaving with something worth sharing. 📍New Orleans | Essence Festival 2026 #EssenceFestival #ExperientialMarketing #EventTech #MoZeus #BeautyBrands #LiveEvents
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June was a good one. 17 programs launched in one month. AI photo activations. Gamified trivia. Live sweepstakes. Brand prediction games. Custom mobile-first experiences, all built in-house and live. Every program here is an interactive digital experience built to capture real first-party data and drive measurable engagement at scale. If your brand has an activation coming up, let's talk about what we can build for your brand. The experience ends. The data doesn't. ✌🏻 Learn more: mozeus.com #ExperientialMarketing #BrandActivation #DigitalEngagement #InteractiveExperiences #EventMarketing #DataCapture #Gamification #AIPhoto #Sponsorship #LiveEvents #MoZeus
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Event engagement starts long before the first interaction and continues well after the event ends. Our Event Registration & Footprint Tracking capabilities help brands capture secure first- and zero-party data, streamline check-ins, understand attendee movement, and turn every touchpoint into actionable insights through SMART reporting and follow-up communication. From registration to CRM-ready data delivery, MoZeus helps brands build smarter, more measurable event experiences. #eventtech #eventtechnology #experientialmarketing #engagementtech #firstpartydata #eventregistration #brandactivation
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Sports fans are already predicting outcomes in group chats, on social, and on apps every single day. The question for sponsors isn't whether to tap into that behavior, it's whether your activation captures it inside a branded experience or lets it happen somewhere else. Logos and signage build awareness. Engagement builds data, dwell time, and return visits. New blog covers the tools moving the needle for sports sponsors right now https://lnkd.in/eav2zTyM #SportsBusiness #FanEngagement #SportsSponsorships #ExperientialMarketing #MoZeus #SportsBusiness #FanEngagement #SportsSponsorships #ExperientialMarketing #MoZeus #FanPlay
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It's officially summer activation season.☀️ (well, almost) The next 90 days are some of the biggest for brands showing up in the real world: festivals, outdoor events, pop-ups, sports. We build the experiences that make people stop, engage, and share their data willingly — AI photo booths, interactive games, live print, prediction games, and WebAR. All custom built, no app downloads required. But the brands that win aren't just showing up. They're measuring. If you can't measure it, it's just entertainment. Here's to 90 days of activations worth showing up for, and worth measuring. Got a summer event coming up? Let's talk. 👉🏻 https://lnkd.in/eHwYPj9Q #Experiential #BrandActivation #SummerEvents #EventTech #MoZeus
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We just launched something really fun for the 2026 FIFA World Cup season. MoZeus partnered with Product Connections and ShopRite/Wakefern Food Corp. to build a full multi-station fan activation running at retail locations Thursday through Sunday through July 19th — the day of the World Cup Final. Here's how it works: shoppers scan in, get a QR code, and move through a series of experiences: → Build your own Digital Player Card — personalized with your name, number, position, and team colors, delivered straight to your phone → Strike a pose at the Digital Face Paint station — a custom SnapLens selfie overlay, also sent via email/SMS → Check in at sponsor tents for Unilever, General Mills, Ferrero, and Chobani Validate your receipt and walk away with a jersey, soccer ball, or surprise prize. First-party data capture, branded photo outputs, multi-supplier integration, and real prizes. All built and deployed by our team in-house. This is what experiential retail looks like when data and fan engagement come together. 23 stores across NJ, NY, PA, CT, DE, and MD — full schedule of remaining stops in the comments. Come find us if you're nearby. #FIFA2026 #ExperientialMarketing #RetailActivation #MoZeus #WorldCup2026 #BrandActivation