Lively, Inc.

Last week we shared a mid-year benefits audit. The thread running through every item? Time. 84% of HR teams spend 5 to 20 hours a week on manual benefits administration. That's a full workday, sometimes more, and it's recoverable. Manual benefits work is repetitive by nature, which is exactly what makes it worth a hard look. You don't need a transformation. You need those hours back. A mid-year audit is how you find them. Open enrollment prep is why you find them now. #LivelyHSA #HealthBenefits #EmployeeBenefits

One of the best ways to prepare for open enrollment is to conduct a mid-year benefits audit. By now, you have enough data to identify trends and enough time to act on them before open enrollment. Start by reviewing adoption rates, contribution trends, underutilized benefits, and unclaimed employer contributions. Then look beyond the numbers. One of the most valuable things to review is last year's open enrollment questions. The questions employees asked most often can tell you exactly where your communications could be clearer. Addressing those gaps now can make open enrollment smoother for both your HR team and your employees. What's something you learned during last year's open enrollment that changed how you prepare this year? #LivelyHSA #EmployeeBenefits #HR #BenefitsStrategy

📢 Lively was featured in a press release today announcing the next evolution of our platform: Lively Axis. Lively Axis is our AI healthcare payments and benefits platform built to turn fragmented healthcare spending and benefits data into scalable intelligence for health plans, employers, and strategic partners. The results are already showing up where it matters: - 90% AI chat resolution rate with no human interaction required - 70% deflection rate on incoming calls through conversational AI - $20B+ in healthcare payments and benefit transactions processed Our Chief Product and Technology Officer, Luke Surazski, shares what it actually means to build AI into the infrastructure of a benefits platform and why that distinction matters for the people relying on it. Read Luke's perspective here: https://lnkd.in/eE7fgWRQ ⬇️ Full press release in the comment #HealthcareTech #EmployeeBenefits #HRTech #LivelyAxis #HSA

A lot of HR teams go through a full benefits provider search, get everyone migrated, and then a few months in realize the experience feels identical to what they had before. That's usually not a coincidence. Not all providers build their own technology. Many license it from a third party and sell it under their own name. So when you switch between two providers running the same platform underneath, the branding changes but the experience doesn't. This is called white-labeling, and it's more common in the benefits industry than most HR teams realize until after they've signed. We put together a short explainer breaking down what white-labeling is, the problems it tends to create, and the questions worth asking any provider before you commit. Full guide in the comments ⬇ #LivelyHSA #HR #HRTech #BenefitsAdministration

AI is reshaping how employees, HR teams, and employers interact with their benefits, from plan decisions and claims to the data that keeps programs running. In our latest article, Co‑Founder and CEO Alex Cyriac shares how Lively approaches AI in health benefits and what that means in the product: - Raising the standard from tickets and delays to clearer, more predictable experiences - Owning our technology stack instead of relying on white‑label platforms - Using AI to help employees compare plans with real cost projections, read receipts and claims in real time, and surface file errors HR can fix in a few clicks - Keeping a clear line that AI can support and automate, while people remain responsible for irreversible decisions about access to care If you are evaluating benefits technology or planning your AI roadmap, Alex’s perspective highlights where AI can meaningfully improve the benefits experience. 🔗 Click to read more: https://lnkd.in/eew_PKNb #LivelyHSA #AIinBenefits #HealthBenefits

Accessing HSA funds shouldn't be complicated. Getting help when something goes wrong shouldn't require waiting on hold while a provider tracks down a third party. That was top of mind when Lively co-founders Alex Cyriac and Shobin Uralil set out to build Lively. Most HSA and benefits platforms are white-labeled, and while that's an efficient business model, it creates friction for the people using it. It's why they made a different choice. They invested in building Lively's own proprietary platform, because members shouldn't have to think twice about accessing their benefits. #LivelyHSA #EmployeeBenefits #HealthBenefits 

When most people hear "AI in health benefits," they think about the medical plan side. Clinical data, provider networks, diagnostics. But that's not where AI is making the most practical difference right now. It's in the everyday moments where someone needs a fast answer: Does my HSA cover this? How much do I have left? What's the smartest way to pay for this appointment? Our Co-Founder and COO Shobin Uralil shared his perspective on AI in health benefits. Here's what stood out: - The real impact is in what Shobin calls "moments of truth" in the care journey, where employees need to make a decision and don't have the information to make it. - When you're handling healthcare and financial data at the same time, compliance can't be an afterthought. - There are questions employers should be asking every benefits vendor about AI and most aren't. Whether you're evaluating platforms or just trying to make sense of where this is all headed, the full conversation is worth a read: https://lnkd.in/ezS9Nign #LivelyHSA #AIinBenefits #HealthBenefits

HSA holders are spending differently than they were a year ago. In this week's early-access Friday Morning Fire Drill, Charles (Chad) Benoit and Brianna Yoder (Benard) sit down with Lively Chief of Staff Patrick Connelly to unpack the 2026 HSA Spend Report. Here's what jumped off the page: GLP-1 HSA spend through Lilly jumped over 5,000% last year. But that's one piece of a much bigger picture. Pat breaks down which trends are still early adoption and where the real acceleration is. They cover GLP-1s, Amazon, mental health, wearable tech, and yes, red light therapy. One of our hosts came prepared with visual aids. We respect the commitment. (5:33) Catch the full conversation below🔥 #LivelyHSA #FridayMorningFireDrill #HSASpend

Claims anxiety is a major source of "fire drills" for brokers and HR teams alike. Members don't know why something was denied. They don't know when they'll hear back. And when a plan is about to expire, that uncertainty gets expensive. In this week's Friday Morning Fire Drill, Charles (Chad) Benoit and Brianna Yoder (Benard) sit down with Angelina Carranza from Lively's product team to talk through how we rebuilt the claims experience with Smart Claims. A few things that came out of that conversation: - Smart Claims handles the manual work: Members upload a receipt and the form pre-fills automatically. - Mixed purchases get sorted automatically by eligible and non-eligible line items. - Confidence-based processing: AI approves what it's 100% sure on and flags everything else for a human reviewer. - The Safety Net: The AI was never given the ability to reject a claim outright. Curious how AI is actually changing the member experience? Chad, Bri, and Angelina break it all down below. #LivelyHSA #FireDrillFriday #EmployeeBenefits

The Lively 2026 HSA Spend Report is out. The data tells a clear story: HSAs are no longer just savings accounts. They're everyday healthcare wallets. Here are 3 trends from 2025 that every benefits leader should see: → GLP-1-related HSA spending increased 5,610% year over year. → Digital mental health platforms like Headway saw 130% growth in HSA spend . → Spending at Amazon grew 123%, as HSA users move toward home delivery and digital checkout. → The average Lively HSA balance hit $5,457, which is 37% higher than the industry average. Consumers are using their HSAs across retail, DTC health brands, and digital care platforms. The way people access and pay for healthcare is changing fast. Read the Lively 2026 HSA Spend Report: https://lnkd.in/eSxdcx9C