swsh

Every show ends the same way: hundreds of fan stories with videos of their favorite songs tagging the artist, all to just be gone in 24 hours. We partnered with Laylo to catch them. Introducing the swsh integration: When a fan posts an Instagram story tagging an artist after an event, Laylo's system automatically sends them a DM dropping our album link. One tap later, their whole camera roll from the night is in the artist's swsh album. No one on your team has to lift a finger. The DMs go out on their own, and the uploads roll in while the crew is still packing up the stage. We've been fans of what Laylo built for artist-to-fan messaging for a long time, so connecting our two systems felt obvious. Their DMs reach fans at the exact moment they're posting. Our albums give all that content a place to live after the story expires. Big thanks to the Laylo team for building this with us. If you manage content for an artist, the integration is live today.

We're excited to announce a $4M Seed round led by Game Changers Ventures, with support from incredible investors including Scott “Scooter” Braun, Guy Oseary, Stellation Capital, SignalFire, MaC Venture Capital, and others. A few years ago, while hosting community events and testing early products, my co-founders Weilyn Chong, Nathan Ahn, and I noticed a consistent pattern. After every event, people asked the same questions: Where are the photos? Who captured that moment? How do I reconnect with the people I met? It all comes back to the reason why we started swsh.    How do I see you again, somewhere, somehow.  Today, brands, teams, artists, and event operators are investing more heavily than ever in live experiences. Yet much of the participation, content, and audience engagement generated at those events remains fragmented, difficult to measure, and largely inaccessible once the experience ends. swsh is here to help organizations turn live participation into owned content, first-party audience insights, and stronger communities. We're fortunate to work with partners including Universal Music Group, Warner Music Group, Sony Music Entertainment, Detroit Pistons, LinkedIn, and Forbes. Every live experience should have a digital layer that captures participation, preserves memory, and helps organizations better understand the communities they're building. As live experiences become an increasingly important channel for audience engagement, we're excited to continue building for the organizations shaping culture and community through them. Thank you to our team, partners, customers, and investors who believed in this vision. See you somewhere, somehow. https://lnkd.in/eQEFbS2J

After every show, hundreds of fan photos and videos will never make it out of their camera roll. It's time to get the whole story on swsh.

november @ swsh 🚀

Come join swsh to build the future of reconnecting with live experiences We’re hiring an Account Executive who can sell, operate, and help build the GTM engine from the ground up. swsh helps live events turn fan photos and videos into real marketing results and real CRM data. Festivals, sports teams, tours, and brands use swsh to capture the content they miss and the audience data they’ve never been able to collect. We help power Live Nation, UMG, AEG, the WNBA, NFL, Heineken, Rolling Loud, and more. Growth has picked up fast. Product velocity is high. If you're hungry, scrappy, and excited to break into the live events + tech world, this is for you. In person FT in NYC Apply here: https://lnkd.in/e7csQYCE

in september, we launched one of our most requested features: CRM collection time to grow your audience and engage your super fans with swsh dear sports, music, and brands - your fans and customers are waiting for you on swsh

September was a big month at swsh… and we’re just getting warmed up Our customer activations are using swsh albums to: 1. Upsell merch + tickets 2. Capture organic UGC 3. Collect CRM data 4. Activate superfans/customers If you run music festivals, tours, sports, or brand activations and want to do the same, DM me :)