Groov

We’re thrilled to welcome Groov as an official partner at HF Innovations! 🎉 Groov’s AI-powered insoles are engineered for both athletes and daily comfort. With just a quick iPhone scan, Groov crafts insoles tailored to your unique foot profile—no clinic visit required, and they’re delivered within a week! Here’s what this partnership means for you: • Access Groov products directly through the HF Innovations store. • Enjoy exclusive discounted pricing automatically—no promo codes necessary! • See your savings reflected in the cart at checkout. 💸 At HF Innovations, we’re committed to bringing you innovative, high-quality products that deliver real performance benefits. This partnership exemplifies our mission to offer value without compromise.

“The posters on my wall were of Dr. J, not Dr. Scholl’s.” So no, founding a custom insole company was not exactly the plan. Authority Magazine recently interviewed me about the intersection of Groov’s story and my own: Growing up around orthotics, rejecting the category, panic attack-driven career pivots, and my favorite quote from my Grandpa Bernie, “The first 100 years are the hardest.” I laid it all out in this one. Read the full interview here:

Want to reduce absences and improve employee satisfaction? Groov keeps your staff healthy, focused, and pleased to be there. Ask Bobby Van's Steakhouse. Hospitality, healthcare, and other businesses employing people who work on their feet should direct inquiries to Momentum@Groov.me to learn more. Shout out Krista Archer for being the arbiter of truth (and for being a star).

Thank you to everyone who attended and participated in the TPI Business Kickoff at the Super Bowl — your energy, insights, and collaboration made the event truly unforgettable. We’re grateful to all the founders, athletes, investors, speakers, judges, and sponsors who helped make the day such a success. Luca Deza from Tenpo took home the win in the Athlete Pitch 2-Minute Drill. Dan Cataldi from Groov claimed victory in the Founder 5-Minute Pitch Competition. Looking ahead, we’re excited to keep the momentum going with opportunities to showcase your brand at the TPI Innovation Alley in Silicon Valley and to play alongside a professional in the TPI Pro‑Am at the LPGA Fortinet Founders Cup. We can’t wait to continue building connections, celebrating innovation, and growing together as a community — thank you for being part of the journey! Dr. Jen Welter, Sean Jacobsohn, Victoria Treyger, Lonie Paxton, Robert Griffin III, John Bronson, TJ Anderson, Garrett Klugh, CiCi Bellis, Rennie Curran, Monica D. Livingston, David James Clarke IV, Gabriella Arancio, Jake Browning, Jordan M. Hutchinson, Evan Kaplan, Hardik Jagda, Leslie Osborne Lewis, Nick Edwards, Marshall Faulk, #VonMiller, David Meltzer, Josh Kampel