Floura Nation! We’re excited to announce we’re actively looking for a full-time marketing management candidate to join our team. See the Growth Marketing Manager job description below for more details about the role. Resumes with cover letter should be directed to ** jobs@floura.com ** including “GMM” in the subject line. This is an exciting opportunity to pioneer the future of fiber with our Founder Jeni Britton of Jeni’s Ice Cream. With Floura, we are building the next generation fiber company, beginning with a portfolio of delicious fiber bars and the mission to bridge the fiber gap in household America. We’re looking for a Growth Marketing Manager to join our team as the first marketing hire in the door. The perfect role for someone looking to grow a budding consumer brand and carve out a promising career path with upward mobility.
About us
At Floura & Co., we make ingredients and products that support the growth of beneficial gut microflora using fresh upcycled produce trimmings. Our mission is simple, but our vision is bold. We've set out to create delicious food that makes you feel good while rescuing 100 million pounds of fresh produce from becoming part of the commercial food waste crisis.
- Website
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www.floura.com
External link for Floura & Co.
- Industry
- Food and Beverage Services
- Company size
- 2-10 employees
- Type
- Privately Held
- Founded
- 2023
Employees at Floura & Co.
Updates
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One way to stand out is to build your brand slowly alongside your customers. Serve people, not boards. Don’t just follow what everyone else is doing. :)
In categories as crowded as ice cream and snack bars, Jeni Britton says real differentiation starts long before launch. 🍦📊 The Jeni’s Splendid Ice Creams founder shared at NOSH Live 2025 how she first carved out a “unique spot” in premium ice cream by targeting unmet demand, and why that process involved time, iteration and missteps. Now, she’s applying those lessons to Floura, a gut-health snack bar line operating in an established space where consumer education around the microbiome is still catching up. Britton explains why brands can’t simply “launch on people,” what it takes to build a new language around a category, and how she’s navigating another hyper-competitive set with a more nuanced value proposition. https://lnkd.in/gmc3EJri #CPG #foodandbeverage #brandstrategy #betterforyou #guthealth #snackbars #frozenfoods #startupgrowth 🧊📈
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Floura & Co. reposted this
The King is Dead. Long Live the QUEEN. 👑 "Other companies like Olipop have also entered the prebiotic soda market, boasting recipes that promote gut health, while smaller businesses, like Floura & Co. fiber bars and Sola Bagels, have also begun selling fiber-rich products." https://lnkd.in/ec--nmKK
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Floura & Co. reposted this
The King is Dead. Long Live the QUEEN. 👑 "Other companies like Olipop have also entered the prebiotic soda market, boasting recipes that promote gut health, while smaller businesses, like Floura & Co. fiber bars and Sola Bagels, have also begun selling fiber-rich products." https://lnkd.in/ec--nmKK
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The King is Dead. Long Live the QUEEN. 👑 "Other companies like Olipop have also entered the prebiotic soda market, boasting recipes that promote gut health, while smaller businesses, like Floura & Co. fiber bars and Sola Bagels, have also begun selling fiber-rich products." https://lnkd.in/ec--nmKK