Driftrock

We'll be at the Goodwood Festival of Speed this week on 9 July 🏁 With so many of the automotive brands we partner with there, we're keen to see the announcements and new models on display. The Driftrock team will be on the ground all day. If you're going to be there, get in touch and let's meet. Matt Wheeler Matt Baldwin Zoe Hamilton Adam Beckett Richard Cadette Denise Simmons James Smith #GoodwoodFOS #FOS #Automotive #AutomotiveLeadGeneration #AutomotiveMarketing #Driftrock

Driftrock is heading to Sitges this May as a proud sponsor of AutosBuzz. Together with Matt Baldwin and Henrietta Hinchliffe, I’ll be hosting a roundtable on the future of new car lead generation for marketplaces and publishers. We’ve seen some incredible shifts while working with leading marketplaces Autotrader and CarGurus. We’ll be sharing our global insights, considerable personal experiences and facilitating conversations on how to deliver major car manufacturer revenues outside of listings from your brand and audiences. If you’re attending, let’s connect! DM me to grab a coffee or a spot at the table. #AutomotiveMarketing #Automotive #AutosBuzz #Driftrock #newcars #marketplaces

🤩🤩🤩 Welcome Driftrock to AutosBuzz 2026! We're so happy they've decided to join the sponsor slate this year! Driftrock is the automotive marketing platform trusted by the world's leading marketplaces and publishers, including Auto Trader, CarGurus and mobile.de to accelerate new car revenues. By connecting publishers and marketplaces to 35+ car manufacturers across 24 markets, Driftrock makes it easier to capture, validate and route high-quality leads at scale. Come see Driftrock and all the other sponsors at AutosBuzz next month in sunny #Sitges

How Hyundai Motor Netherlands 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘁𝗵𝗲𝗶𝗿 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗿𝗮𝘁𝗲 𝗯𝘆 𝟮𝟵% with Meta and Driftrock The Hyundai Motor Netherlands team faced a common challenge. Their lead ad campaigns brought in plenty of leads, but the quality could be improved. Many people filled out the instant forms, but contact details, especially phone numbers, were often invalid or incomplete. Here’s how Hyundai, Meta, and Driftrock tackled this together: ✅ Driftrock enabled automated lead validation and qualification for Hyundai, ensuring lead data was accurate from the start. 📱 Meta’s SMS verification feature added an extra layer of authenticity to every lead. 🔀 Driftrock ensured real-time lead routing connected qualified leads directly to dealer networks. The Results? 📊 𝟮𝟵% 𝗯𝗼𝗼𝘀𝘁 𝗶𝗻 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗹𝗲𝗮𝗱𝘀 (leads that led to a sale) 🚘 𝟵𝟵%+ 𝗼𝗳 𝗹𝗲𝗮𝗱𝘀 𝗾𝘂𝗮𝗹𝗶𝗳𝗶𝗲𝗱 and contactable by dealer network Read the full case study here: https://lnkd.in/drQnXKAZ Ronald den Dulk Hyundai Motor Company Tom Coerts Meta 

Upcoming Webinar: Improving Automotive Conversion Rates in 2026 In 2026, success will not only be defined by lead volume, but by how quickly and effectively those leads are converted into sales. Join us and Infinity on 4 March (2:00 PM GMT) to learn how to turn signals into sales. What’s On The Agenda:  📈 2026 Trends: Navigating This Year’s Trends  🎯 Offline Signals: Capturing High-Intent Data From Offline Calls  💰 CAPI Tactics: How To Optimise CAPI To Increase Conversion Rates Register here https://lnkd.in/dk87eAzb Ivor Colson Adam Beckett Matthew McGillicuddy Infinity #automotive #automotivemarketing #automotiveleadgeneration #webinar

2025 Wrapped: We put the pedal to the metal this year. Thank you to every client and partner who's revolutionising automotive marketing with us. Let's rock 2026! 🤘 #automotivemarketing #automotiveleadgeneration #driftrock #wrapped

How Renault Group UK slashed their cost-per-lead by 68% Their Meta campaigns were generating interest, but the journey from ad click to form completion had significant friction. The Challenge:  ❌ High cost-per-lead on social campaigns  ❌ Prospects abandoning forms during website redirects  ❌ Friction-filled user journey losing customers at every step  ❌ Lengthy, complex forms reducing conversion rates Working with MG OMD and Driftrock, Renault UK made a strategic shift to native Meta Lead Ads, keeping prospects exactly where they were most comfortable: on the platform. The transformation took 5 days. The results were immediate. 📉 68% cost-per-lead reduction  📈 Dramatic completion rate improvement and enhanced user experience ✅ Only qualified leads reaching dealers through advanced validation 🚀 Maintained affiliate performance while dramatically improving social ROI 🕓 5-day deployment from traditional website forms to native Meta Lead Ads Bradley Gooder from Renault UK put it perfectly: "Partnering with Driftrock has strengthened our approach to Meta Lead Ads and helped us reduce friction in the customer journey." Full case study link in the comments. 👇 #automotive #automotivemarketing #automotiveleadgeneration #driftrock #renault Matt Wheeler Matt Baldwin Ivor Colson Lewis Ward Hüma Saruhan

From new market entrant to Top 10 brand in Spain in just one year. Miguel López de la Oliva recently shared how BYD España built a lead generation powerhouse with Driftrock. The outcome: 🏆 25,000+ leads generated in year one 💰 30% reduction in cost-per-lead 📈 Top 10 automotive brand status achieved ⚡ Market leader in NEV vehicles From market entrant to market leader, swipe through to see how 📊 Full case study in the comments 👇 #automotive #automotivemarketing #automotiveleadgeneration #driftrock #byd #bydspain Matt Wheeler Matt Baldwin Ivor Colson Lewis Ward