Giovanni Gallucci

Giovanni Gallucci designed, developed and deployed online communities when MySpace was no one's space, has used a Mac since before the “i” anything, and created vertical search engines when Google's creators were still undergrads. Today he is a social media expert, search marketer, public speaker, new media producer, connector & online brand evangelist who provides strategy for new developments in social media, search, online public relations and buzz marketing and functions as a strategic representative to top politicos, internet personalities, government, and forward-thinking companies interested in breaking new ground in social media.

Currently Giovanni is Viewzi.com’s social media ninja and is on the faculties of AdobeTV and xTrain.com providing training in social media, search engine optimization and podcasting. In addition to these ventures, Giovanni produces ViewziTV, posts “almost daily” on his blog TheAgencyBlog.com and provides online training in social media and podcasting at SocialMediaStrategies.TV and SecretsOfPodcasting.TV.

Giovanni volunteers his time to several professional/community organizations like Barcamp, Brookhaven College’s CIS Advisory Board, the Gerson Lehrman Group, DFWIMA (Dallas-Fort Worth Interactive Marketing Association), POD (Podcasters of Dallas), Social Media Club's Dallas Chapter, Search Engine Marketing Professionals Organization (SEMPO), Dallas/Fort Worth Search Engine Marketers (DFWSEM), and the Microsoft Executive Circle.

Past and present work includes top-tier clients like 3Com, American Airlines, The American Cancer Society, The American Heart Association, BMC Software, Brinker International, Bristol Hotels & Resorts, Centex Homes, Compass Bank, Conversis Global, Corel Software, Gateway Computers, Globaltec Solutions, Hilton Hotels, JC Penney, Microsoft Corporation, Moroch Public Relations, NASCAR, Nortel, Sabre Technologies, Samsung Electronics, The Travel Channel and many others.

Giovanni Gallucci’s Specialties:

Online media management, search marketing, online buzz generation, social marketing, audience development, online community building, technology direction, project planning, client services, public speaking, vendor management, staff development, and effective communication.

Technical: Search Engine Optimimization (SEO), RSS, Audio/Video production and distribution, HTML, CSS, ASP.NET, php, VB.NET, Visual Basic, Project, SharePoint, Visio, Filemaker, Access & SQL Server

Giovanni Gallucci’s Experience

Social Media Ninja

SimplyInteractive.net

(Internet industry)

March 2009 — Present (5 months)
Instructor

Extreme Social Marketing

(Professional Training & Coaching industry)

February 2009 — Present (6 months)

Social media has become a rapidly growing marketing tool for the business world. Giovanni Gallucci is a well-respected and well-known social media expert. In cities across the United States you’ll be able to learn his techniques, developed over ten years as an online community developer, search engine programmer and online marketing consultant to help utilize these tools and platforms for yourself. More workshops will be announced soon. Future cities include Austin, San Antonio, Nashville, Atlanta, and Salt Lake City.
Co-Author

Missing Clicks? - 7 Steps To Gain More Visitors

(Publishing industry)

December 2008 — Present (8 months)

Missing Clicks? - 7 Steps To Gain More Visitors - Book on online marketing to be released in Spring, 2009
Faculty Member - xTrain.com

Splash Media

(Internet industry)

2007 — Present (2 years)
VP, Social Media & Publicity

Viewzi, Inc.

(Internet industry)

April 2008 — March 2009 (1 year)

Officially Viewzi's Vice President in charge of Social Media, Marketing and PR, Giovanni defines and executes all of Viewzi's search and social marketing campaigns and public relations. He provides strategy for new developments in social media, search, online public relations and buzz marketing and functions as a strategic representative at Viewzi.com. Some of Giovanni's successes can be viewed at http://ViewziPress.com. In addition to these duties, Giovanni produces and promotes ViewziTV.

Responsibilities include user interaction, new business lead generation, social marketing, public relations, press relations, internet marketing strategic planning, web site analysis, online newsgroup and messaging strategies, search engine optimization, hyperlink strategy, opt-in e-mail campaign creation and implementation, dynamic e-mail media outreach program implementation, competitive online analysis, website design and development.
Partner

Dexterity Media/Kinetic Results

(Marketing and Advertising industry)

October 2005 — June 2008 (2 years 9 months)

Giovanni oversaw the day-to-day operations of Dexterity Media (formerly Kinetic Results, LLC), a search engine marketing and social media production firm based out of Dallas, Texas. Roles included defining process, building corporate culture and reducing day-to-day operations requirements while improving operational efficiency across the organization. He worked closely with the other partners on planning and long-term strategic growth.

Responsibilities included new business lead generation, social marketing, internet marketing strategic planning, web site analysis, search engine optimization, hyperlink strategy, competitive online analysis, and website design and development.
Chief Operating Officer

Zunch Communications, Inc.

(Privately Held; 11-50 employees; Marketing and Advertising industry)

June 2004 — October 2005 (1 year 5 months)

Giovanni oversaw the day-to-day operations of Zunch Communications, a search engine marketing and social media production firm based out of Dallas, Texas. Roles included defining process, building corporate culture and reducing day-to-day operations requirements while improving operational efficiency across the organization.
Senior Technical Architect

AMERICORP, INC.

(Internet industry)

June 2000 — May 2004 (4 years)

As an independent consultant, Giovanni provided the full range of management and technology consulting services to AmeriCorp, designed and developed a powerful Internet presence as well as customized tools to optimize efficiencies and return on investment. He trained in-house developers and employees during this time period while developing visually engaging web graphics, back end client/server transactional data processing applications and enterprise–wide, database driven web applications that were search engine friendly.
Senior Consultant

VHA/HEALTHvision

(Privately Held; 51-200 employees; Information Technology and Services industry)

December 1997 — June 2000 (2 years 7 months)

Analyzed business processes and requirements in order to plan in the design, development, testing and implementation of robust, web–based solutions on behalf of this health care-related company based on the Microsoft DNA platform. I utilized ASP, SQL Server, LDAP and ADSI, Visual Basic and Visual Interdev on MS Site Server 3.0 Commerce Edition to create customized collaborative portals.
• Spearheaded development of a nationwide extranet, VHAseCURE.net, enabling the non-profit umbrella organization VHA to support secure access to integrated applications across its 1,600 member hospitals using classic ASP, VB6, Site Server, ADSI, and SQL Server.
• Defined and executed on search engine (SEO) requirements for all web applications.
• Innovative contributions to VHAseCURE.net included secure login and registration applications, a user administration system and an organization licensing system to assign specific access rights to certain groups.
Programmer

United American Health insurance

(Public Company; 201-500 employees; Internet industry)

November 1995 — December 1997 (2 years 2 months)

I performed a variety of programming and support tasks for this insurance company to enhance efficiency of database management, reporting and other functions. Adapted 16–bit applications for use in 32–bit environments, maintained EDL image file transfer application and provided technical support to employees on Macintosh O/S.

Giovanni Gallucci’s Education

UNIVERSITY OF TEXAS AT DALLAS

Art & Technololgy August 2003 — May 2007
TEXAS A&M UNIVERSITY

Political Science August 1990 — May 1992

Activities and Societies:

Political Science Society
UNIVERSITY OF TEXAS AT SAN ANTONIO

Political Science August 1989 — March 1990

Activities and Societies:

Political Science Society

Additional Information

Giovanni Gallucci’s Websites:

Giovanni Gallucci’s Groups:

Advanced Visual Basic .NET SiG of the NTPCUG - Since 6/2003
Dallas .NET Users Group - Since 5/2001
Dallas C# SiG of the Dallas .NET Users Group - Member since 1/2004
Dallas Ft. Worth Interactive Marketing Association – Since 6/2004
Dallas Ft. Worth Search Engine Marketing Association – Since 6/2004
International Association of Microsoft Certified Partners – Since 1/2005
Metroplex Technology Business Council Active Member since 1/2003
Microsoft Certified Business Solutions Partner since 3/2003
Microsoft Certified Partner since 4/2000
Microsoft Certified Professional since 3/2000
Microsoft Mobile Solutions Partner Program since 5/2002
Microsoft Office Systems Solutions Directory for Project, MapPoint, and SharePoint Portal Services since 12/2003
Microsoft Office Systems Solutions Directory for Visio since 3/2004
Microsoft Small Business Manager Partner Program since 4/2003
Microsoft Speech Partner Program since 12/2003
Plano .NET Users Group – Since 3/2004

DFW Entrepreneur Network
DFW Interactive Marketing Association
American Marketing Association, Dallas-Fort Worth Chapter
NetSquared
LinkedSEO
Inbound Marketers - For Marketing Professionals
Advertising Professional
Marketing Executives Group
SMX - Search Marketing Expo
Search Engine Strategies Conference & Expo
eMarketing Association Network
Technology Marketing Community
Online Advertising Professionals
ThoseinMedia
Revedia Group - Internet Retailer, Interactive Media, Online Brand Marketing Professionals Only.
Geek Austin
Dallas Ft Worth Search Engine Marketing Association
Search Marketing Salon
Search Engine Land
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
Public Relations Professionals
Marketing Communication
Social Media Marketing
Network of PR Professionals
PR Professionals
TechExecs Network :: Senior IT Executives Network
Media Professionals Worldwide
Big Shoes Network
Cross Media Experts (www.twitter.com/mediamatchers)
SEO_Group
Kansas City Marketing Resource
Public Relations Society of America, Oklahoma City Chapter
The Freelance Exchange of KC
American Marketing Association of Kansas City
Business Marketing Association of Kansas City
Social Media Marketers
Drupal Texas
Twitter For Business
CoHabitat Dallas
Block 7 Wine Company
Dallas Drupal