Francesco Bertocci

Sr. Art Director at Digitas Health

Greater New York City Area

Current
Past
  • Freelance Sr. Designer / Art Director at Oragnic NYC
  • Senior Interactive Art Director at T3 - The Think Tank
  • Interactive Art Director at Atmosphere BBDO
Education
  • ISC - Istituto Superiore di Comunicazione
  • Università degli Studi di Roma Tre
Connections
266 connections
Industry
Marketing and Advertising
Websites

Francesco Bertocci’s Summary

Agency experience:
Leo Burnett, iLeo/Arc, Atmosphere BBDO, T3 (The Think Tank), Digitas Health

Brand experience:
Chantix (Pfizer), Cingular, Dell, Blu (wireless carrier), Telecom Italia, Albacom (ICT company), eTrade, Intesa Bci (Bank), SanPaolo IMI (Bank), Marriott Hotels & Resorts, Ritz-Carlton Club, McDonald's, Heineken, TetraPak, Nintendo, Philip Morris, Procter & Gamble, Merloni (Household appliances), Binda (Breil watches), Astra Zeneca, Poste Italiane (Postal Service), Fiat.

I am interested in partnerships to create Web 2.0 products (RIA), mobile apps and services that can improve people's lives.

Francesco Bertocci’s Specialties:

Integrated Advertising Campaigns, Interactive Design, Branding, Strategy, Concepting, Consulting, Social Media, Mobile, Photography.


Francesco Bertocci’s Experience

  • Sr. Art Director

    Digitas Health

    (Public Company; PUB; Marketing and Advertising industry)

    November 2008Present (9 months)

  • Freelance Sr. Designer / Art Director

    Oragnic NYC

    (Marketing and Advertising industry)

    20082008 (less than a year)

  • Senior Interactive Art Director

    T3 - The Think Tank

    (Marketing and Advertising industry)

    May 2006October 2008 (2 years 6 months)

    Clients: WSJ, Marriott International, Ritz-Carlton, DELL

  • Interactive Art Director

    Atmosphere BBDO

    (Public Company; Online Media industry)

    February 2005May 2006 (1 year 4 months)

    Clients: Cingular (now AT&T), eTrade

  • Interactive Art Director

    Leo Burnett Italia

    (Public Company; 501-1000 employees; Marketing and Advertising industry)

    September 2000September 2004 (4 years 1 month)

    Direct the Web Department for client and consumer-driven corporate and promotional projects, integrating New Media projects into Cross Media ones. Present projects to creative directors and clients, propose new business ideas, supervise freelancers and interns, select and interview potential employees.

    Main Clients: Astra Zeneca, Nintendo, Telecom Italia, Blu (Cellular provider), Intesa Bci (Bank), Fiat, Merloni (Household appliances), McDonald's, Albacom (ICT company), Procter & Gamble, Philip Morris, Heineken, Leo Burnett, iLeo.


Francesco Bertocci’s Education

  • ISC - Istituto Superiore di Comunicazione

    Diploma , Diploma in Art Direction and Copy Writing (Bachelor’s degree equivalent) , 19972000

  • Università degli Studi di Roma Tre

    Computer Science Engineering 19951998

    Subjects: Computer Science, Database Fundamentals, Geometry, Math, Physics.


Additional Information

Francesco Bertocci’s Websites:

Francesco Bertocci’s Interests:

Interactive advertising, new technology, create useful products/services using the most interesting/advanced technologies (iPhone, AIR, Ajax, Ruby on Rails, Flex, Flash), photography, basketball, cooking.

Francesco Bertocci’s Groups:

The Art Directors Club - www.adcglobal.org

  •    Leo Burnett Alum and Current Employees
  •    Art Directors Club
  •    Advertising Professional
  •    iPhone Developers - www.iPhoneintouch.com
  •    BBDO Worldwide

Francesco Bertocci’s Honors:

Italian Design and Packaging Grand Prix – 2004
Grand Prix Winner of The Last 10 Years – “Blu - Corporate image”

The New York Festivals – 2002
Finalist – interactive banner “Any surface”

Pomo D’Oro Excite Award – 2001
Gold Winner – ICT category - banner “Blu evolution”

Italian Design and Packaging Grand Prix – 2001
Grand Prix Winner – “Blu - Corporate image”

Leo Burnett “Seven Plus Contest” – 2000
7+ Recognition – “Blu – shopping bag”

Max (RCS) “Absolut Vodka – 601th Postcard Contest” – 1998
Gold Winner – “Absolution”


Francesco Bertocci’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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